SUPPORTING CAST
Creatures of the caverns.
Wunderwurld is alive, and mostly polite about it. Creatures keep the world working, each with a job and a temperament. We use them sparingly, because a world is more interesting than a zoo. Here is who you might catch moving in the dark.
OUR WURLD
Who does what down here
Goblins
Stock, shelf chaos and sale mischief. They move the boldest bottle to the front because ‘shy shelves are bad for trade’.
Gnomes
Dispatch, parcels and routes. Gnavi is the loudest of them, and swears the whole guild is never, ever lost.
Trolls
Gates, returns and heavy goods. If something needs lifting or something needs blocking, a troll is already standing there.
Dragons
Hoards, old grief and sale-window mechanics. There is only one left. Her name is Drakkina, and you do not want her shortcut.
Fairies
Root-light, lanterns and tiny display magic. They keep the glow going and rearrange the small things when nobody is watching.
Elves
Wrapping, elegant display and crafted things. Everything they touch comes out looking like it was meant to be a gift.
Witches
Ritual goods and old nature magic, Druid-like and practical. Not a costume, not a cliche, and quietly the oldest craft down here.
The Kraken
Bath authority of the Lather Lagoon. Showers under the waterfalls, plays with a toy ship, signs off the foam.
Imps
Errors, sold-out signs and minor mischief. If a page misbehaves or a shelf empties overnight, look for the smug one.
There are more, mushrooms that guard drawers, shelves that lean toward a favourite, the odd talking animal, but a good world reveals them slowly. New caverns bring new residents.
PRODUCT CHARACTERS
The products have personalities too.
Down here a bottle is not a passive object wearing adjectives. Each wonder has a stance, a texture and a purpose: the bold oil that reorganises a shelf, the shy soap that hides at the back, the candle that keeps its own weather. When you read a product page and it seems to have opinions, that is the point. The character always serves the sale, never the other way round.
Meet the ones with keys.
The creatures keep the caverns. The keepers run the shelves.
The keepers of the caverns →
