WHAT YOU'VE BEEN SOLD
Luxury, gatekept behind a waiting list.
Luxury got very good at gatekeeping: the waiting list, the logo, the boutique with the doorman, the whole apparatus designed to make you feel that the good things are for other, more deserving people, available later, if you qualify. And all the while a flower has been opening every single night and giving away the actual point of the whole enterprise, the smell of luxury, for free, to anyone standing near the garden after dark. This is the bottled receipt.
No waiting list. No logo. Just the actual point of luxury: the smell of it.